Loyal customers are customers of the best kind. Brands are always on the lookout to find their ambassadors. Why? Because these are the type of customers who shout from their…

Omnichannel loyalty programs are all about providing the best shopping experience for customers across all channels. They make customers come back to your business by offering a number of incentives…

Customers these days want a seamless and flexible shopping experience. They want to have the same experience and maintain their preferences across all channels, be it mobile, website, or physical…

Your customers want to know that they are special. They might be your 33,475th customer, but that doesn’t mean you can take them for granted. If you do that, you…

“I have a lot of recurring customers. Is it beneficial to add loyalty programs on top of all the other marketing campaigns that I run? Will it give me more…

What is a customer loyalty program? A customer loyalty program uses incentives to make the customer keep coming back to you for more purchases. The objective is to build a…

There is no doubt that the Covid-19 pandemic has changed the way many businesses around the world operate. Most marketers found that a huge margin slashed their budgets. Many CTOs…

Companies across the world realize that existing customers are super important too. Most businesses are bent on finding new customers that they ignore existing customers, unwittingly though. They need to…

Successful businesses know that their success lies in how their customers are treated. Naive business owners do not go out of their way to make their existing customers happy and…