99minds Blog
  • Solutions
  • Integrations
  • About Us
Archives
  • January 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • July 2022
  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • April 2020
  • March 2020
  • January 2020
Categories
  • Artificial Intelligence
  • BigCommerce
  • Customer Acquisation
  • Customer Engagement
  • Customer Loyalty
  • Customer Retention
  • Ecommerce
  • Generic
  • Gift Card
  • Machine Learning
  • Marketing
  • Product Updates
  • Uncategorized
  • Facebook
  • Twitter
0
Subscribe
99minds Blog
99minds Blog
  • Solutions
  • Integrations
  • About Us
Total
0
Shares
1
0
0
Total
1
Shares
Share 1
Tweet 0
Share 0
Share 0

The third Saturday of January is dedicated to a special enabler of ecommerce throughout the world- the ubiquitous gift cards. 15th January this year is the National Use Your Gift Card Day, and the whole objective of a day dedicated to gift cards is to encourage more of its use since $3.5 billion of gift card value goes unused every year.

The newly ordained retail holiday is designed to get customers into the retail stores to spend the gift cards that they received over the holidays, before they forget that they have them in the first place. Call it a “gentle reminder” or “a push with love,” there is no denying that most of us forget to spend the money on our gift cards. That doesn’t help anyone, does it?

51 percent of US adults have unused gift cards, and their numbers add up to $15.3 billion in value. It is exactly why there needs to be a push to encourage consumers to go out and start shopping with their gift cards.

The gift card market is expected to reach 1,443.68 billion USD by 2026. According to the National Retail Foundation (NRF), gift cards were the most-requested gift during the holiday season for the 13th year in a row. It means that there is no love lost for gift cards, and it is a testament that you will surely see a surge in its usage in the coming years.

NRF says that consumers were planning to purchase three or four gift cards for their friends and family, for a total of $27.5 billion, at an average of $47 per card. These are some incredible numbers and proof of the incredible love that customers have for gift cards.

Some of the biggest retailers that you know are participating in the event: Applebee’s, Chipotle, Express, Macy’s, PetSmart, Rue21, and Soma, to name a few.

How can you make the best use of National Use Your Gift Card Day?

Follow the below steps to make sure that you empty your gift cards this holiday season.

Step 1: Find out where all your gift cards are. The gift card that Uncle George gave you during last year’s Thanksgiving is still useful if there is money in it. Do not keep them lying around like a souvenir. Make sure that you scout your emails for any digital gift cards that you might have forgotten.

Step 2: See if any of the retailers are running a special promotion during the event. If yes, then check for products that you were planning to buy or were hoping to splurge on some day.

Step 3: Plan on how you will spend each of the gift cards.

Step 4: If you do not have anything special to buy during the holidays, then surprise your friends and family with something they love. Or donate to a charity, if you feel a little generous.

Don’t keep your gift card in some corner hoping that you will use it later. That day never comes, well, except for January 15th this year.

If you want to set up a gift card for your store, get in touch with the good folks at 99minds. Let us help spread the holiday cheer for your customers!

Sarah Babra

You May Also Like
View Post
  • Ecommerce
  • Gift Card

What are promotional codes and how do they work?

  • Mrudul Tarwatkar
  • January 23, 2023
View Post
  • Ecommerce
  • Gift Card

eCommerce Gift Cards: Catalysts To Increase Holiday-Season Sales

  • Mrudul Tarwatkar
  • December 20, 2022
eCommerce-Gift-Cards-Crucial-For-Growing-Retail-Businesses
View Post
  • Ecommerce
  • Gift Card

eCommerce Gift Cards Crucial For Growing Retail Businesses

  • Mrudul Tarwatkar
  • October 27, 2022
View Post
  • Ecommerce
  • Gift Card
  • Marketing

Why are digital Gift cards essential to your e-commerce business?

  • Mrudul Tarwatkar
  • September 28, 2022
Gift Card Program
View Post
  • Gift Card

Useful Gift Card Statistics to Know in 2022

  • Mrudul Tarwatkar
  • July 12, 2022
View Post
  • Gift Card

GIFT CARD SERVICES FOR MERCHANTS

  • Sarah Babra
  • May 13, 2022
View Post
  • Gift Card

Mother’s Day promotions any Small business can use

  • Sarah Babra
  • May 5, 2022
View Post
  • Gift Card

Using Your Social Media Accounts to Sell More Gift Cards

  • Sarah Babra
  • April 30, 2022

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Categories
  • Artificial Intelligence (4)
  • BigCommerce (5)
  • Customer Acquisation (2)
  • Customer Engagement (5)
  • Customer Loyalty (22)
  • Customer Retention (3)
  • Ecommerce (22)
  • Generic (21)
  • Gift Card (43)
  • Machine Learning (2)
  • Marketing (10)
  • Product Updates (2)
  • Uncategorized (2)
Recent Posts
  • Must-have features for your eCommerce website
  • What are promotional codes and how do they work?
  • How and Why You Should Use Digital Rewards for Workplace Gamification
  • eCommerce Gift Cards: Catalysts To Increase Holiday-Season Sales
  • How to Launch a Successful Referral Program for Your Small Business
99minds Blog
  • Facebook
  • Twitter
Gift card, Store Credit & Loyalty Solution

Input your search keywords and press Enter.