Pravin Kamble
As a Pizza lover, you might not even remember why you ordered your Pizza on a particular day precisely. Neither did I, nor did my mom. But some of the criteria fit so well psychologically which you and I don’t even pay heed too.
Because even though we may not agree, technology and food converge where we see significant growth hikes for food sales!
Researchers have shown that a significant percentage of sales varies on different days, depending on weather conditions!
Weather conditions? Yes.
Pizza outlet owners have been channelizing their sales based on specific weather conditions for a long time now. They have seen incremental growth when the weather is slightly gloomy or if it has been raining.
People in offices who have longer commutes to their home, generally opt for quick and straightforward pizza delivery at their homes to cut down on the commute time and their hunger proportions. When it is raining, automatically, the weather prompts you to enjoy the weather by taking the special meal as a dinner option. It is also not only about that, but by the time one reaches home, they tend to order something rather than cook and suffice their hunger pangs.
But on the other hand, if the weather is sunny and it is a well to do hot day comparatively, then the sales ratio drop-down proportionally. We all know why!
On a hot day, no one likes to order a Pizza that is equally hot and straight out of the oven with gleaming edges, and spicy cheese sliding over its surface!
And on Snowy days, oh!
As a Pizza lover, you might not even remember why you ordered your Pizza on a particular day precisely. Neither did I, nor did my mom. But some of the criteria fit so well psychologically which you and I don’t even pay heed too.
Because even though we may not agree, technology and food converge where we see significant growth hikes for food sales!
Researchers have shown that a significant percentage of sales varies on different days, depending on weather conditions!
Weather conditions? Yes.
Pizza outlet owners have been channelizing their sales based on specific weather conditions for a long time now. They have seen incremental growth when the weather is slightly gloomy or if it has been raining.
People in offices who have longer commutes to their home, generally opt for quick and straightforward pizza delivery at their homes to cut down on the commute time and their hunger proportions. When it is raining, automatically, the weather prompts you to enjoy the weather by taking the special meal as a dinner option. It is also not only about that, but by the time one reaches home, they tend to order something rather than cook and suffice their hunger pangs.
But on the other hand, if the weather is sunny and it is a well to do hot day comparatively, then the sales ratio drop-down proportionally. We all know why!
On a hot day, no one likes to order a Pizza that is equally hot and straight out of the oven with gleaming edges, and spicy cheese sliding over its surface!
And on Snowy days, oh!
The sales grow exponentially further because people enjoy the cold weather with something so delicious and hot that stays for long.
Owing to such significant sales changes, pizza outlet owners have kept a stern eye on the weather forecasts, and we all know who is behind all this?
AI plays such an incredible role in this whole scenario, from determining weather forecasts to leveraging its stats for pizza sales. AI makes it easier to read down the data and predict the next big sale season, which in turn acts as a gold mine for the pizza outlet owners!
Not just weather conditions, but even major seasonal games play a crucial role in deciding whether the owners are going to have a long day or not! Major game series like National Football League (NFL), International cricket series, or baseball see a sudden increase in the sales ratios. Everyone likes to have a sleazing cheese slice while watching their favorite game at their homes.
According to research, pizza outlet owners make sure they are up a little earlier than usual, and if the match is for a more protracted affair, open up till late. Such predictions come with definitive AI integrations for their business strategies. Once appropriately deployed, they can convert the view of their sales!
Some other ways in which Pizzeria Owners can leverage AI techniques for their business are:
It is indeed a dream for all the pizza lovers to customize their toppings without going back and forth with the shop owner. But how will a shop owner do that?
A Seattle based food-tech company Picnic has set up a significant example in the same area. Picnic uses an automated assembly line with a conveyor belt and a metal base. They prepare the necessary mold of the Pizza and place it onto the metal base. The following lines squirt small circular rolls of sauce on the Pizza while the other tube lavishes the support with grated cheese.
All this is done by carefully analyzing the Pizza’s dimensions, size, and placement on the base using Deep Learning algorithms. The Pizza is then set up, after proper calculation along with a camera to view the process correctly.
A customer-facing app is also integrated with the machine to take the customized orders. This app allows the customer to customize their toppings through an app in real-time.
Not only the toppings are customized by the pizza lovers, but the amount of time taken to prepare a pizza reduces impeccably.
You unburden yourself from evenly trained workers to create high-quality pizzas consistently. AI makes all the difference for you!
For major pizza outlets, they can increase their sales if they know how to cater to their existing customers. You can always have more and more new customers, but analyzing your current customers and preparing their specific pizzas on their taste buds, retains them.
Using Deep Learning Algorithms, study the customer data and segregate the kind of customers who order a particular pizza the maximum number of times, some who order only gluten-free pizzas, some who have the same topping choices, and so on. Grant them specific offers on their favorite pizzas to garner more sales. Such personalization methods bring them to you often.
With AI techniques, gather more user information and track the order location. The AI system can suggest some optimal routes that the delivery person can take to cut down on their delivery time. A win-win for all the pizza lovers and pizza makers!
Gather data from past order value on special occasions and schedule the demand with an increased number of employees, more resources, and more raw materials.
You clear roadblocks, if any, and also make an employee-friendly environment that is ultimately liked by everyone.
So, with such technologies at work, not only did you retain your trustable employees but also shortened the time to your customer’s location.
Did you ever think your favorite thing in this world can also fall into the AI trap?
And if not bad, it is defying all the myths that making Pizza is not a robotic task. While various pizza companies have tried this technology, they have only received positive responses from their customers in means of taste, timely delivery, and an equal amount of toppings spread on the surface!
AI has created such an exciting confluence of tech and food where you find new means to experiment and present.
Major successes from big pizza outlets like Dominos, even when they guarantee an indigenous offer of delivering pizzas within 30 minutes or free, teaches us:
Are you ready to sky-rocket your pizza sales with AI tech?