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  1. Why are Gift Cards important for eCommerce Marketplaces?

    Why are Gift Cards important for eCommerce Marketplaces?

    It is undeniable that online sales are increasing, and the old brick-and-mortar approach hurts retailers who haven't gone online. On the other hand, several internet-born retailers have grown into online behemoths without ever setting foot in a physical store. These stores, such as Amazon, eBay, and Rakuten, have also evolved into online marketplaces, bringing consumers

  2. Gift Cards, The Gift that keeps Giving

    Gift Cards, The Gift that keeps Giving

    What is The Gift that keeps on Giving? The Gift that keeps on Giving is intended to evoke the emotions that people experience when they receive a gift. It indicates that any gift that allows flexibility of choice, such as Gift Cards, is preferable to a monetary incentive that simply provides that constrained feeling. That

  3. How to turn your hard-earned sales into repeat customers

    How to turn your hard-earned sales into repeat customers

    There are two major strategies to expand your company. The first is to keep acquiring new customers. The second step is to concentrate on maintaining current customers and enhancing their lifetime value. Although the first method may work for a short time, it is not long-term or cost-effective. Customer loyalty programs are still one of

  4. How to attract and retain Generation Z customers

    How to attract and retain Generation Z customers

    Gen Z is going to be a business's core audience in the future. Take a look at how businesses can attract Gen Z customers and retain them.

  5. Now’s the time to prepare your business for the holiday rush

    Now’s the time to prepare your business for the holiday rush

    The secret of getting ahead is getting started.” – Mark Twain Every year, it is said that the holiday season begins sooner. This time, it's especially true. Customers are already browsing for gifts online to place their orders faster and avoid delivery delays. The greater your preparation, the quicker you can get started. We've put

  6. How 99minds Fits Into Your Martech Stack

    How 99minds Fits Into Your Martech Stack

    The way marketers build and operate online campaigns has evolved thanks to marketing technologies. Many digital marketing activities would be a gamble if they didn't have data and analytics for study and measurement. There are numerous tools available for current campaigns that provide specialty alternatives or unique features that can make practically any marketing campaign

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