Beauty & Fashion Loyalty & Gift Card Platform | 99minds

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Turn Unboxing Moments into Long-Lasting Loyalty

Loyalty, gift cards, referrals, and store credit in one platform. Customized specifically for beauty and fashion brands hosted on Shopify and BigCommerce.

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Trusted by teams at

Bestop
Cariloha
Club Monaco
Birdsnest
Flynn Ohara
Corner Bakery
Tootsies
Jaxen Gray
Lovable
Mud Australia
Dunning
La Senza
Mizuno
Natori
DIM Paris
Pinstripes
Greg Norman
Solo Brands
Solstice Sunglasses
ThirdLove
Bestop
Cariloha
Club Monaco
Birdsnest
Flynn Ohara
Corner Bakery
Tootsies
Jaxen Gray
Lovable
Mud Australia
Dunning
La Senza
Mizuno
Natori
DIM Paris
Pinstripes
Greg Norman
Solo Brands
Solstice Sunglasses
ThirdLove

Loyalty Programs

Reward for more than the purchase

Build a loyalty program that fits how beauty and fashion customers actually engage - not just what they buy.

  • Launch points-based or tiered loyalty programs in a day
  • Reward purchases, reviews, unboxing content, and referrals
  • Build VIP tiers with early access to drops and restocks
  • No developer resources required
Loyalty program for beauty and fashion brands

Gift Cards

Turn gifting into new customers

Sell gift cards on your storefront and slip them into packages. Every gift card is a new customer waiting to convert.

  • Sell gift cards on your storefront
  • Sneak physical gift cards into product packages for upselling
  • Automate card delivery, balances, and redemption
  • Run special promotions during holidays and gifting seasons
Gift cards for beauty and fashion brands

Referrals

Turn your happy customers into ambassadors

Give your best customers an easy way to bring in new ones. Reward both sides and watch referrals become a consistent acquisition channel.

  • Give customers an easy way to refer friends
  • Reward both sides on every successful referral
  • Track referral performance in one dashboard
  • Acquire customers for a fraction of your CAC
Referral program for beauty and fashion brands

Store Credit

Keep revenue in your ecosystem

Turn returns and exchanges into future purchases. Issue store credit instead of cash refunds and keep the relationship - and the revenue - inside your brand.

  • Issue store credit for returns and exchanges
  • Reduce lost revenue from apparel and footwear returns
  • Encourage a repurchase instead of a refund
  • Choose items eligible for store credit with cart-item filters
Store credit for beauty and fashion brands

Why Top Beauty & Fashion Brands Choose 99minds?

Native Shopify integration

Go live in minutes with a native connection to your Shopify storefront.

On-brand experience

Fully branded rewards pages, widgets, and emails that feel like your brand.

Unified customer view

See points, gift card balances, and referrals for every customer in one place.

Built to scale

From single-brand labels to multi-brand portfolios - one platform handles it all.

Hands-on support

Our team helps you design a program that fits your brand from day one.

From setup to launch in three steps

Most brands are live within a week. No custom dev required.

1

Configure your rewards

Choose the mix of loyalty, gift cards, referrals, and store credit that fits your brand.

2

Customize the experience

Match your storefront's look and feel with branded widgets, emails, and a rewards page that feels like your brand.

3

Launch and grow

Go live, track performance in real time, and adjust the program around drops, restocks, and gifting seasons.

Metrics That Move Your Bottom Line

Real numbers from brands using 99minds to drive repeat revenue.

3x

Higher repeat purchase rate

For brands with an active loyalty program vs. those without.

40%

Of revenue from returning customers

Loyalty members spend more and return more often.

1 week

Average time to launch

From sign-up to live program, most brands are up in days.

Customer Success Stories

Don’t just take our word for it. Hear it from our successful customers. All Customer Stories

  • Mud Australia

    38%

    Increase Average Spend Over Gift Card Value

    Multi-Currency

    AUS $ USD $ GBP £

    30%

    Increase in Sales due to rise in Gift card Redemption frequency

    Saved 400hrs

    Manual work

    Mud Australia store
  • Solstice

    $640K

    In Sales due to Promotional Gift Cards

    45 Days

    Summer Promotion

    28%

    Increase in AOV

    Gift Card

    As new promotion channel

    Solstice campaign
  • Natori

    25%

    Increase in
    Customer LTV

    Omnichannel

    Online and In-store

    40%

    Higher Spending on Redemption

    Gift Cards

    As new marketing channel

    Natori product
  • Bestop

    $1.5M

    In Sales due to Gift Card Promotion

    60 Days

    Social Media promotion with Heather Storm

    20%

    Increase in AOV

    15%

    Increase in Conversion Rate

    Bestop promotion
  • Calico

    25%

    Increase in
    Customer LTV

    30%

    Increase in ARR

    10%

    Increase in AOV

    Omnichannel Loyalty & Referral

    New Customer Acquisition & Retention channel

    Calico loyalty
  • Tassels

    15%

    Increase in
    Customer LTV

    20%

    Increase in ARR

    15%

    Increase in AOV

    Omnichannel Loyalty & Referral

    New Customer Acquisition & Retention channel

    Tassels loyalty

Built For Every Kind of Beauty & Fashion Brand

For Beauty Brands

Reward repeat purchases on consumables, encourage reviews and user-generated content, and build a VIP tier for your best customers.

For Fashion and Apparel Brands

Turn returns and exchanges into store credit, reward referrals, and stay engaging between seasonal drops.

For Multi-Brand Portfolios

One consistent loyalty, gift card, and referral experience across every brand you run.

Seamless integration with Shopify, BigCommerce, POS systems, and your marketing stack

99minds integrates with your existing CRM, POS systems, and marketing automation platforms for seamless Shopify coupon management and BigCommerce coupon management. Whether you run a Shopify store, a BigCommerce site, or a brick-and-mortar retail operation, 99minds connects with the tools you already use.

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Frequently Asked Questions (FAQs)

  • Yes. 99minds is built natively for Shopify and integrates directly with your storefront, checkout, and customer data.

  • Yes. Rewards pages, widgets, and emails can all be styled to match your brand's look and feel.

  • Store credit can be issued in place of a refund, keeping the customer's future spend within your business.

  • Yes. The platform is built to scale across multiple brands or storefronts with centralized program management.

Ready to turn every unboxing into loyalty?

See how 99minds fits your beauty or fashion business in a 30-minute demo.

Talk to Sales